Enterprise

Streamlining retail sourcing for 250 stakeholders

Streamlining retail sourcing for 250 stakeholders

Streamlining retail sourcing for 250 stakeholders

Streamlining retail sourcing for 250 stakeholders

Prokify : All-in-one system to facilitate cross-functional collaboration, improve communication, and accelerate decision-making.

Industry

Industry

Fashion Retail

Fashion Retail

Product

Product

Web app

Web app

Role

Role

Product Designer

Product Designer

Challenge

Pantaloons, a leading affordable fast fashion brand in India, uses a continuous procurement process involving multiple stakeholders and platforms. This scatters procurement information, making it difficult to track and retrieve key details. Poorly organized and inconsistent documentation often causes confusion and delays.

Result

At Pantaloons, information related to procurement is scattered across different platforms, making it hard to track and find important details when needed. Since documentation is not well-organized and consistently maintained, it often leads to confusion and delays.


40%

faster approval rates

faster approval rates

80%

reduction in back and forth of emails

reduction in back and forth of emails

84%

Increase in Time Spent on Website

Increase in Time Spent on Website

Defining the Scale of involvement

We mapped out all stakeholder groups, identifying their roles, required actions, and participation in the procurement process. A total of 250 stakeholders were involved. The organization is structured into four departments—Menswear, Kidswear, Womenswear, and Accessories. We examined the individual teams within each department to understand their specific workflows.



Design team


Sets the trend direction for buying and creates 200+ product designs each quarter

Tech team


Adds technical specifications, including material, size, hardware, and other details

Sourcing team


Monitors the production timeline and ensures timely shipment

Buying team


Selects products, negotiates with vendors, and manages inventory to meet market demand

Vendors


Manufacture the bags designed by the team and showcase self-designed collections for potential selection

Gaining insights from on the ground realities




Survey: The area of inquiry were Process efficiency, information access & organization, collaboration and communication




32

responses were collected

responses were collected

65%

 experienced delays in work due to cross team collaboration

experienced delays in work due to cross team collaboration

 experienced delays in work due to cross team collaboration

78%

reported excess back and forth in communication

reported excess back & forth in communication

reported excess back and forth in communication

23%

were satisfied were current process

were satisfied were current process

The challenge

How might we streamline the sourcing process to improve information accessibility and enhance collaboration?

How might we streamline the sourcing process to improve information accessibility and enhance collaboration?

How might we streamline the sourcing process to improve information accessibility and enhance collaboration?

How might we streamline the sourcing process to improve information accessibility and enhance collaboration?

Interviews:


For uncovering details, we conducted 1:1 interviews with stakeholders from all groups. These conversations revealed key challenges, usability concerns, and workflow inefficiencies, providing valuable insights that shaped our understanding of the problem space.

Bucketing our goals

Our research identified several issues within the existing procurement process that could be improved. To drive meaningful impact, Prokify prioritizes digitization streamlining key areas.


Finding structure amidst the chaos — user flows

To make sense of an otherwise unconventional funnel, & navigate a complex booking process, I mapped the user journey and found ways to streamline it by directly connecting customers and vendors. 

Design

Tech

Sourcing

Buying

Vendors

Design

Tech

Sourcing

Buying

Vendors

Design

Tech

Sourcing

Buying

Vendors

Design

Tech

Sourcing

Buying

Vendors

Prototype

Prototype

Prototype

Prototype

Looking to grab coffee and share notes? Feel free to reach out!

2025 © Designed by Ritika Suryawanshi

Looking to grab coffee and share notes? Feel free to reach out!

2025 © Designed by Ritika Suryawanshi

Looking to grab coffee and share notes? Feel free to reach out!

2025 © Designed by Ritika Suryawanshi

Looking to grab coffee and share notes? Feel free to reach out!

2025 © Designed by Ritika Suryawanshi